In a Customer Relationship Management application, which object is used to aggregate and display customer satisfaction data?

In a Customer Relationship Management (CRM) application, reports serve a critical role in aggregating and displaying customer satisfaction data. Reports are specifically designed to present data in a structured format, allowing users to visualize, analyze, and derive insights from the aggregated information.

When it comes to customer satisfaction, reports can compile data collected from surveys, feedback forms, and other sources, showcasing trends and scores over time. This provides businesses with a clear picture of customer sentiments, enabling them to make informed decisions and adjustments to improve satisfaction.

While dashboards, documents, and charts could play roles in visualizing or representing data, reports are primarily focused on data assembly and analysis, making them the ideal choice for presenting comprehensive insights into customer satisfaction metrics. Dashboards may display reports, but their purpose is more about real-time monitoring and high-level summaries rather than in-depth data aggregation. Documents typically contain static information rather than aggregated metrics, and while charts visualize data, they require underlying data to function effectively. In contrast, reports consolidate this data into a meaningful format for examination.